OVERVIEW:

Reporting to the Associate Director of Marketing, External Communications & Public Relations, the Marketing Manager of External Communications & Public Relations will work with teams around the country to execute our external communications strategy in line with Year Up United’s org-wide impact goals and communications roadmap. This role will provide strong project management for major multi-stakeholder projects, working with executives, internally with cross-functional teams at Year Up United, and externally with the communication teams of Year Up United’s partners. The Marketing Manager will provide excellent service by managing expectations and ensuring brand alignment across projects, providing strategic expertise, finding creative solutions to challenges, and delivering high-quality, timely work.

To be successful in this role, you’ll characterize yourself as a self-starter with strong relationship-building and problem-solving skills, and an essential enthusiasm for delivering high-impact solutions for complex scenarios with measurable results. You are fluent in public relations, branding, and social media, and are up-to-date on the latest industry trends. You have excellent writing and communication skills, are adaptable and responsive, and understand the importance of data and analytics. You have experience managing and motivating a team. You pride yourself on your strategic thinking and project management skills, leveraging your ability to manage up, down, and across to move projects to impact. You are comfortable working in a fast-paced environment and managing multiple projects simultaneously that may require you to pivot based on competing priorities on a daily basis. Strong candidates will also bring a passion for meaningful work and social justice and will be excited and prepared to engage with Year Up United’s mission and constituents.

The Marketing Manager, External Communications & Public Relations will also have the opportunity to interact with students as a mentor, group facilitator, and advocate, participating in building a positive educational environment.

KEY RESPONSIBILITIES:

Marketing and PR Strategy and Administration

• Work closely with the Associate Director, Marketing, External Communications & Public Relations, to align Year Up United’s organizational impact goals with our PR function
• Develop executive briefings, working closely with internal teams and agencies
• Deeply understand our business to align our PR strategies, inform our agencies, and build innovative PR campaigns
• Measure the impact of PR initiatives to demonstrate impact and opportunities for growth
• Manage the administration of the PR function, including processing invoices, organizing files in our shared information management system, developing and issuing press releases, and more
• Create processes and make recommendations that support effective and efficient execution of tasks and projects
• Share the outcomes of our work across the marketing team for broader dissemination and awareness building, including on social media
• Manage relationships with key stakeholders, providing public relations expertise, communicating regularly, addressing challenges, and ensuring project success from planning to delivery and distribution

Project Management

• Create and present strong project plans, briefs, and strategies that build awareness, and ensure team alignment and efficient and effective project execution within appropriate timeframes
• Partner with internal teams, including the Office of the CEO, and external partners to drive campaigns that build awareness of our programs, leadership, and innovations
• Manage projects from ideation to execution and promotion, including an annual thought leadership conference and event strategy and PR strategy
• Work with external consultants to ensure deliverables are aligned to organizational standards, speak to our audiences, and meet marketing and PR objectives

PR Firm Management

• Supervise and manage PR and communications agencies to ensure business continuity
• Lead effective meetings and provide strong follow up
• Coordinate across internal Year Up United teams and leaders, ensuring strong execution
• Onboard and integrate new members to the team

National Team/Learning Community Member

• Act as a learning community member by participating and engaging with Year Up United students
• Participate in staff meetings and trainings

QUALIFICATIONS:

• 5 years of public relations work experience required; branding experience preferred
• Experience managing social media for a business or executive, including LinkedIn
• Experience creating, executing, and measuring public relations campaigns; strong media relationships that have resulted in earned media coverage preferred
• Track record of successful management of client relationships and people
• Excellent communication (verbal and written), copywriting, and critical thinking skills
• Excellent project management, time management, and organizational skills, especially in a fast-paced environment with competing priorities
• Creative storyteller and a passion for awareness-building among a corporate audience
• Preferred proficiency in relevant public relations tools, including press releases, Cision, Critical Mention or other press tracking tools, and as needed: Salesforce, Drupal, Google Analytics, or similar systems
• A passion for working with young adults, an unshakable belief in their potential and a strong commitment to the mission of Year Up United
• Understanding of the Opportunity Divide and its drivers
• Commitment to diversity, inclusion, equity and belonging

Salary Range- $70,000-$90,000

#LI-Hybrid

COMPENSATION & BENEFITS:

• Year Up United has established salary ranges for each of our sites, which allows us to pay employees competitively, equitably and consistently in different geographic markets. For roles in which the location is listed as flexible, the range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Salary offers take into account a candidate’s skills, experience, and location. Your recruiter can share more about the specific salary range for your location during the hiring process.

• Benefits: Comprehensive healthcare options and dental coverage; 401(k) match for eligible participants.

• Vacation: Earn three weeks paid vacation in first year of employment; four weeks after initial year.

• Professional Development: Funds available to support staff in achieving career objectives ($2,500 per year)

** This is an exempt role (paid on a salaried basis). **

ORGANIZATION DESCRIPTION:

Year Up United is a national 501(c)3 workforce development organization committed to ensuring equitable access to economic opportunity, education, and justice for all young adults—no matter their background, income, or zip code. Employers face a growing need for talent while millions of talented young adults lack access to meaningful careers. These inequities only further perpetuate the opportunity gap that exists in our country—a gap that Year Up United is determined and positioned to close through three interconnected strategies: providing targeted skills training and connections to livable-wage employment for students and alumni; empowering others to serve and support young adults, and changing systems that perpetuate the opportunity gap. Year Up United’s intensive training program utilizes a high expectations, high support model where students learn in-demand technical and professional skills and apply them during a corporate internship. Year Up United has directly served more than 40,000 young adults since its founding in 2000. Year Up United's nationwide presence includes Arizona, Austin, Bay Area, Charlotte, Chicago, Dallas/Fort Worth, Greater Atlanta, Greater Boston, Greater Philadelphia, Jacksonville, Los Angeles, the National Capital Region, New York City/Jersey City, Pittsburgh, Puget Sound, Rhode Island, South Florida, Tampa Bay, and Wilmington.

Voted one of the Best Nonprofits to Work For in the country by The NonProfit Times, Year Up United is a rewarding and impactful place to work. Our staff is passionate, supportive, mission-driven, and committed to positive change and continuous learning. We set high standards for both ourselves and our students and live by a set of core values that reflect an unshakable belief in the talent and potential of our young people. The work we do is life-changing, and we know that our team is the greatest asset in achieving our mission.

COMMITMENT TO DIVERSITY:

Year Up United embraces diversity and equal opportunity in a serious way. All aspects of employment, including the decision to hire, promote, discharge, or discipline, are based on meritocracy. We do not permit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state, or local laws. Learn more about our commitment to diversity: http://www.yearup.org/about-us/careers/commitment-to-diversity/

Year Up United is also committed to working with and providing reasonable accommodations to individuals with disabilities. Your recruiter can provide details regarding the expected work environment and any physical requirements. Please let our hiring team know if you need an accommodation at any point during the interview process. Information received relating to accommodation will be addressed confidentially.

TO APPLY:

Please submit a thoughtful cover letter and resume through our website.

Note that applications without a cover letter will not be considered. We respectfully request no phone calls.